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  • Writer's pictureKen Lubin

Episode #23- RJ Grimshaw-CEO UniFi Equipment Finance

CEO, President, and Business Coach, RJ is an bona fide expert in business leadership. Coached at a young age by his father, who owned several different companies, RJ learned the ins and outs of business growth and management when he built a million-dollar company at age 22.

After spending twenty years in corporate America, RJ worked his way to the top and in 2013 became the President and CEO for UniFi Equipment Finance. Under RJ’s leadership and executive direction, UniFi witnessed a growth from $13 million to $100 million in 5 years.

Alongside his successful career at UniFi, RJ is also a business coach, a job that allows him to mobilize the principles he used to grow and scale businesses to help out other companies. By thinking less like a cog in the corporate machine and more like an active “Intrapreneur,” RJ helps companies revitalize their atmosphere and approach to business management to achieve maximum growth.

These times are interesting…

1. Talk to us about leadership during the pandemic

2. Planning, or changing your plans

3. Where do you see this thing going?

4. What are you doing differently

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